Job Details

Public-Relations-Specialist

Company name
Microchip Technology, Inc.

Location
Chandler, AZ
25 hit(s)   |  1 times apply

Profile

Hands-on public relations professional focusing on product, technology and company publicity in all relevant outlets. Comfortable working with trade media, local media, business media, industry analysts and bloggers in order to reach our customer base, prospective customers, investors and other key publics.

Plan and implement all public relations activities supporting multiple product divisions and functional areas/departments.

Work with product marketing professionals to create and shape strategic new-product promotional messages.

Build and maintain strong relationships with relevant journalists, industry analysts and bloggers. Engage in proactive outreach, virtually and in person, to support both new products/technologies as well as ongoing initiatives. Look for insertion into trending topics and real-time opportunities.

Engage in various writing assignments, such as press releases, award nominations, social media posts and other publicity materials. Actively manage the creation and direction of photos, diagrams and other graphics.

Edit and provide directional counsel for external collateral such as contributed articles, conference papers and abstracts, presentations, videos, social media posts and more to create impactful content.

Identify, pitch and secure contributed technical and trend articles, guest blogs and opinion pieces, as wells as presentations/papers at relevant conferences/trade shows.

Co-develop and coordinate plans with global colleagues and agencies.

Execute community media relations activities in conjunction with human resources, and in support of Microchip’s activities with local affiliations and organizations.

Leverage analytics systems to develop reports to gauge effectiveness, including content engagement and coverage measurement.

Assist in all related activities that build brand awareness, engagement and preference for Microchip and its products.

Reports to the Sr. Public Relations Manager.

Job Requirements

Enthusiastic public relations professional with a minimum of 2-5 years of public relations experience, in-house or at an agency. Must have extremely strong writing and editing skills with a proven ability in creating a wide range of publicity materials.

Comfortable working with journalists, analysts and bloggers to generate significant positive coverage and engagement.

Ability to take technical information and create a compelling story for media that is relevant to their audiences. Needs to be able to tie in high-level external trends as well as identify and suggest content opportunities inclusive of multiple divisions and product lines.

A self-motivated individual who isn’t afraid to bring new ideas to the table while still being a strong team player with the ability to work well and excel in a consensus-driven environment.

Ability to handle multiple simultaneous, multi-faceted projects and meet numerous deadlines.

Maintain excellent working relationships and communication with coworkers, outside vendors and contractors.

An excellent problem solver with the ability to make smart, real-time decisions for the good of the company.

Exceptional organization and time-management skills in conjunction with being detail oriented and precise.

College degree in journalism/public relations, communications, marketing, English or related area.

Experience working with a semiconductor manufacturer or in a related high-tech or other B2B industry is a plus.

Proficient in PC computer tools/software: MS Office (Word, PowerPoint, Excel, Outlook), and all social-media tools (e.g., Twitter, Facebook, LinkedIn and YouTube). General knowledge of web, print, photography, graphics, video and other editorial content procedures/requirements as related to media publications.

*LI-AL3

Equal Opportunity Employer

- Microchip is an Equal Opportunity/Affirmative Action Employer of Disabled/Veterans/Minorities/Women. We provide equal employment and affirmative action opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other basis protected under applicable federal, state or local laws.

For more information on applicable equal employment regulations, please refer to the EEO is the Law Poster

and the EEO is the Law Poster Supplement

. Please also refer to the Pay Transparency Policy Statement

Applicants with Disabilities

- If you need accommodation for any part of the employment process because of a medical condition or disability, please send us an email here

with “Applicant Accommodation Request” in the subject line of the email. Alternatively, you may call us at 480-730-7330 to let us know the nature of your request.

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Company Profile
Microchip Technology Inc. is a leading provider of microcontroller and analog semiconductors, providing low-risk product development, lower total system cost and faster time to market for thousands of diverse customer applications worldwide. Headquartered in Chandler, Arizona, Microchip offers outstanding technical support along with dependable delivery and quality. Microchip Technology Incorporated and all related affiliates (collectively, “Microchip”) share the global concern regarding the human tragedies occurring in the Democratic Republic of the Congo and the adjoining countries associated, in part, with the mining of columbite-tantalite (tantalum), cassiterite (tin), wolframite (tungsten), and gold (3TG). These minerals originate from various continents, but armed groups engaged in, or interfering with mining operations within the Democratic Republic of the Congo and the adjoining countries (the Dodd-Frank “Covered Countries”) are subjecting people to human rights violations and using proceeds from the sale of these Conflict Minerals to finance and sustain regional conflicts. Microchip supports responsible mineral sourcing. We recognize the need to develop programs that allow for improved transparency in the 3TG supply chains. Our goal is to provide reasonable assurance that all integrated circuits manufactured by Microchip are DRC conflict free. In calendar year 2015, we made substantial progress toward that goal. We successfully removed smelters from our integrated circuits supply chain that were uncooperative with the CFSI Conflict Free Smelter Program. As of December 22, 2015, all smelters and refiners remaining in Microchip’s integrated circuits supply chain are listed on: the CFSI’s “compliant smelter” list, the CFSI’s “active smelter” list, or the TI-CMC’s “active smelter” list. Our independent due diligence research did not identify conflict minerals sourcing risk from the current “active smelters”. Should mineral sourcing risks be identified, they will be presented to our executive management for discussion and, as appropriate, action.

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