Job Details

Rep-Marketing-Communication

Company name
Rockwell Automation, Inc

Location
Milwaukee, WI

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Profile

Position Summary:

Build customer interest and awareness in company industries and initiatives by executing on in-bound and out-bound marketing campaigns, thought leadership and sales enablement material. Works with Commercial Program Managers (CPMs) and businesses to execute on the commercial plan. Builds an understanding of the organization's global market position, opportunities, capabilities and needs. and utilizes that information to support sales.

Provides clean, concise written and verbal communications in order to create focused commercial marketing and sales enablement materials including, web site content, white papers, infographics, blogs, e-newsletters, videos, tradeshow assets, sales presentations, social media content, advertising, public relations and other media to support business goals.

Maintains thorough familiarity with policies and procedures relating to corporate standards and procedures. Supervises and coordinates work, both internally and by outside vendors, for adherence to standards, deadlines and budgets.

Position Summary:

Participates in campaign planning discussions and implements and executes on marketing communications deliverables that appropriately target customers' buying behaviors and needs and supports our industries and initiatives

Writes short, concise content for various deliverables including campaigns, industries and initiatives

Develops content according to best practices and applies modern marketing principles

Ensures that key messages articulate distinct and compelling market advantages

Ensures marketing deliverables have a clear call to action and an activation plan into the market

Intermediate understanding of analytics

Intermediate understanding of SEO, SEM, paid and organic social media, display advertising, marketing automation, etc.

Ensures that projects and deliverables are subject to measurement/metrics

Engages with sales and/or distributors to understand how marketing can contribute to their sales enablement needs or regularly reviews research done by other functional teams in this area

Holds self and others accountable for keeping commitments, maintaining standards and achieving functional goals

Works with other teams to execute on content delivery

EOE, M/F/Disabled, Vet

Minimum Qualifications:

Minimum Qualifications:

Bachelor of Arts or Science degree, or equivalent, in English, Journalism, Communications, Marketing, or related field.

Minimum one year experience in business-to-business marketing communications program and publication development.

Strong project management, organizational and multi-tasking skills.

Strong written communication skills.

Ability to work independently with a minimum of direction.

Strong interpersonal, leadership and team skills.

Proficiency in Microsoft Office Suite / technology and tools

Legal authorization to work in the US is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening.

Desired Qualifications:

Experience in industrial control environment is a plus.

The above statements are intended to describe the general nature and level of work being performed by people assigned to the job. They are not intended to be an all-encompassing list of all responsibilities, duties and skills required of personnel so classified. Reasonable accommodations to essential functions of the job will be made if appropriate.

Rockwell Automation is an Equal Opportunity Employer.

Requisition Number:

71640BR

Business Group:

Global Sales & Marketing

Job Category:

Sales, Services, and Solutions

Relocation Eligible:

No

Position Type:

Full Time

No. of Positions:

1

Work State/City:

Milwaukee - Wisconsin

Company Overview:

Rockwell Automation, the world's largest company dedicated to industrial automation, makes its customers more productive and the world more sustainable. Throughout the world, our flagship Allen-Bradley® and Rockwell Software® product brands are recognized for innovation and excellence.

When you choose Rockwell Automation, you join countless talented employees who have helped us establish our leadership position in the automation industry over the past century.

You join a diverse, inclusive and global community with a passion for innovation. A place where you can partner with great minds and inspiring people. And a corporation backed by the financial strength that drives growth - and career opportunities.

As much as we focus on our customers, we know our employees are key to our success and future. Helping you develop a rewarding career is a top priority. Because when you succeed, we succeed.

EEO Statement:

Rockwell Automation is an Equal Opportunity/Affirmative Action employer.

If you are an individual with a disability and you need assistance or an accommodation during the application process, email our Talent Acquisition representative at (see application details).

Download the EEO is the Law poster and the supplement for more information.

Requirements

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Company info

Rockwell Automation, Inc
Website : http://www.rockwellautomation.com/

Company Profile
Rockwell Automation, the world's largest company dedicated to industrial automation, makes its customers more productive and the world more sustainable. Throughout the world, our flagship Allen-Bradley® and Rockwell Software® product brands are recognized for innovation and excellence.

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