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Job Details

Digital Account Manager

Company name
TEGNA Inc

Location
San Antonio, TX

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Profile

KENS-TV, the TEGNA-owned CBS affiliate in San Antonio, Texas is seeking a full-time Digital Account Manager to join our team. In this position, you will have the opportunity to work with KENS 5 Account Executives to oversee and manage all digital advertising campaigns including front-end research, order entry, creative management, campaign optimization and post-sale activity. \\rKey responsibilities include:\\r\\rManage and coordinate the execution of all TV and digital sales with sales teams.\\rWork with sales teams and local businesses to identify and develop digital and television advertising solutions to create customized marketing campaigns designed to achieve the client’s objectives.\\rUnderstand, evaluate and manage sales inventory.  \\rWork with corporate ad operations to schedule and manage campaigns.\\rMonitor and optimize ad performance, and make customer recommendations.\\rGenerate performance reports and create campaign summaries.\\rWork with clients to overcome technical, ad-related issues.\\rInterface with sales account executives and the creative team for campaign fulfillment.\\rOverseeing creative fulfillment.\\rAssist the sales team with revenue development and lead acquisition.\\r

Company info

TEGNA Inc
Website : http://www.tegna.com/

Company Profile
TEGNA Inc., formerly Gannett Co., Inc., is comprised of a dynamic portfolio of media and digital businesses that provide content that matters and brands that deliver.

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