Marketing Manager

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Marketing Manager
Responsibilities: Manage various projects to ensure deliverables are developed and deployed in a timely manner. Engage with numerous marketing agencies and marketing resources on behalf of the firm. Monitor social media accounts and serve as a community manager for Facebook, Instagram, Twitter and LinkedIn posts. Manage content, report out and make recommendations regarding presence and lead acquisition on consumer and trade review sites such as Yelp, Google, Avvo. Making/managing resources to make updates to website properties. Partner effectively with Sales, Legal Services, and Marketing team, to effectively support campaigns and product launches. Manage and catalog Sales and Marketing assets. Ensure that the organization’s brand and identity is adhered to in campaigns and in all communication channels. Rollout and expand new revenue channels, including new lead generation products, merchandising, etc. Research industry and target consumer news and competitive landscapes in order to inform marketing strategy and content creation. Draft creative briefs for collateral that may include web content, emails, brochures, infographics, and printed material. Provide documentation and ad hoc reporting for meetings, marketing campaigns, and events as needed.

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