Job Details

Director Marketing Programs

Company name
Fiserv, Inc

Chicago, IL

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About Fiserv:Fiserv is a leading global provider of financial services technology. We serve approximately 14,500 clients worldwide which include banks, credit unions, thrifts, investment management firms, leasing and finance companies, retailers and merchants. We provide account processing systems; electronic payments processing products & services, such as electronic bill payment and presentment services, card-based transaction processing and network services, ACH transaction processing, account to account transfers, and person to person payments; internet and mobile banking systems; and related services including document and payment card production and distribution, check processing and imaging, source capture systems, and lending and risk management products and services.About the Business:Trusted by over 2,000 bank and credit unions, Fiserv’s IP | Digital Deposits and Remittance Solutions is a growing business that provides financial institutions with the ability for their retail and commercial clients to process payments and deposits faster, more efficiently and securely. The business provides innovative, best in class products and remote deposit (RDC) capabilities such as commercial and retail mobile capture. These products allow customers the flexibility to pay and make deposits where and how they want and provides banks with significantly reduced branch costs and the ability to connect with their customers in a much more meaningful way.About the Role:Working closely with the GM of the business and as a member of the senior leadership team, the Director of Marketing will play a key part in helping transform a legacy business into a dynamic, Omni channel business model with a key focus on driving mobile Remote Deposit Capture (RDC) adoption and branch transformation for our banking clients. They will help support efforts (together with the leadership team) to define and execute on a long term business plan.  Additionally, they will lead efforts to re-brand the business and develop and execute product marketing and communications strategies consistent with the strategic intent of the business.Essential Job Responsibilities:Drive the rebranding initiative of Fiserv’s IP | Digital Deposits and Remittance Business - working closely with the product and sales teamDevelop a compelling value proposition and direct marketing programs to promote cross-sell of products and servicesDevelop and implement  a communication vision and standards that are used throughout the business unit – including refining / enhancing communication across all channelsEnsure the publication and distribution of all print and electronic communications is consistent, effective and reaches the target audienceDevelop strategic plans and oversee implementation for all events including client conferences, solution seminars, town halls, tradeshows, sponsorship programs, sales or other promotional events, etc.Identify and communicate industry trends and directionRequired Qualifications:Bachelor’s degree in marketing, communications or related fieldMinimum of 10 years’ experience of marketing and communications Minimum of 5 years’ experience working in the financial industryExperience developing business strategies and related initiatives; including rebranding effortsExperience in organizational design and change leadershipExcellent communication skillsMust be able to travel up to 20% within the United StatesPreferred Qualifications: Broad functional knowledge across Finance, Operations, Sales and/or Marketing Experience in driving / promoting Remote Deposit Capture AdoptionAdditional Skills & Abilities:Self-starter with the ability to independently prioritize and drive results in a high matrixed and fast paced environment Ability to lead and manage with a moderate to high degree of complexity requiring conceptualizationAbility to present clearly and effectivelyAbility to utilize strong business and analytical acumenAbility to collaborate and influence

Company info

Fiserv, Inc
Website :

Company Profile
Fiserv, Inc. (NASDAQ: FISV) is a leading global provider of information management and electronic commerce systems for the financial services industry, providing integrated technology and services that create value and results for our clients. Fiserv drives innovations that transform experiences for more than 14,500 clients worldwide, including banks, credit unions and thrifts, billers, mortgage lenders and leasing companies, brokerage and investment firms and other business clients.

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