Business Development Technology Coordinator

Profile

Business Development Technology Coordinator
The candidate will overall responsibility for the technical components of business development-related webinars. Schedule webinar via Zoom. Generate/share links for panelists, hosts, and attendees. Facilitate “questions in-advance” link (Alchemer Survey), as needed. Tech setup day-of. Monitor tech during live event. Provide oversight and support for eMarketing campaign including client alerts and event invitation. Support the distribution of legal updates as needed, including layout and distribution. Provide guidance regarding best practices and adherence to established norms. Provide technical support for business development-related events. Lead the creation and administration of registration forms, evites and mailing lists. Ensure established checklist of activities are followed. Attend planning meetings, work with the teams to develop a schedule to perform the evite distribution, provide reports and manage the registration process. Run and distribute post-event reporting and analytics, ensure CRM system is updated with activities and attendance data. Provide guidance and assist with mailing list development and management for eMarketing activities. Drive technology-based execution of client-facing virtual events, including the creation and distribution of meeting information, providing moderator support including dry-run and other technical preparation, liaising with technical support, as needed. Provide in-person event support as needed. Work with the BD Technology Manager on ensuring the development of functioning templates that accommodate event needs. Work with contracted designer or develop graphic elements as needed for eMarketing deliverables. Day-to-day oversight of the firm’s CRM system. Manage the intricate processes, procedures, and best practices to ensure the optimal functionality and data integrity of the systems. Manage firm lists, including mailing lists, event lists and working lists. Provide guidance and instructions, as needed. Set up new firm users and manage email groups, as needed. Provide end-user guidance and troubleshoot issues, as needed. Develop and leverage reporting tools to support cultural acceptance of CRM and support various business development initiatives. Serve as a resource to attorneys, practice group leaders and business development managers to design efficient and effective use of CRM by individuals and groups. Oversee distribution of all firm communications. Provide content management support of the firm’s external websites and blogs. Help develop, and support SEO and user experience strategies based on search result algorithms and analytics. Monitor quality and accuracy of content. Assist the Senior Manager, Marketing Communications & Operations and BD Technology Manager in the tracking, reporting, and analytics of business data and KPIs to show department efficacy and support data-driven decision making. Oversee & coordinate with team the creation of quarterly and annual reporting of dept. activities and analytics. Support the department and firm’s adoption and use of Foundation for experience management. Help maintain shared knowledge resources including Portal, OneNote, and iManage. Support the functioning of the pooled BD support team with training, resources, and integration. Other duties as assigned. Bachelor’s degree in Marketing, Communications or Business-related areas is required, or equivalent job experience. Should have 1-3 years marketing experience, preferably in legal or professional services environment.

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