Business Development Strategist

Profile

Business Development Strategist
The candidate will lead and support the implementation of business development initiatives of designated Practice Group/Client teams (includes research analysis, list development/maintenance, event execution and follow-up, community involvement, pitch meeting preparation, and more). Will execute the firm’s strategic initiatives and brand deployment through creative and innovative marketing programs. Manage a portfolio of Strategic Client Teams. Align and work with cross-functional attorney teams for business development. Contribute to developing and implementing a strategic business development plan for each lead the team through the strategic planning process for strategic client teams and designated practice groups. Support and advise practice group leaders in Business Development budget allocation and funding decisions. Manage firm sponsorships at industry/trade conferences and local market events, including providing on-site support and building relationships with clients and prospects. Develop targeted lists (for Client Alert mailings and/or business development pursuits). Keep apprised of the market and competitive trends for relevant areas of focus. Work with Recruiting department and practice leaders to integrate new attorneys and develop integration plans. Identify opportunities for content marketing/thought leadership. Promote cross-selling, service integration, and service expansion. Provide business development coaching for individual lawyers and teams. Liaise with various centralized marketing teams, including, Design, Communications, Proposals, Digital Marketing, Market Research, and Collateral teams, to meet the needs of assigned lawyers/teams. Develop and coordinate client presentation materials and client-focused tools and resources in collaboration with the firm’s Communications and Design Teams. Coordinate with the Proposals team to ensure client proposals contain relevant, up-to-date content. In some cases, this might mean leading pursuit and proposal-related efforts. Coordinate with the Events team to develop and execute proprietary events for designated Sector/Service teams and offices. Work with the Communications team to promote key practice teams and attorney expertise through various earned media and PR initiatives. Maintain and log key activities (proposals, events, business development activities) in the CRM system. Assist with the creation and maintenance of the experience database. Assist on firm-wide or special projects, as needed.

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