Well, here are some common mistakes done by job seekers:
You want only the best:
Don't always follow the big names in the industry. They are in demand and very picky. Since everybody wants to work with them, they have huge inflow of the job applications even for a single opportunity. Instead look for some small and midsize companies who are making good profits but having trouble locating suitable qualified person for their business. If Google is your only aim then don't give up the fight but also keep an eye on some other opportunities also. There are enough scope in the small companies to learn and research new things, whereas, big shots generally follow the fix culture.
Follow the instructions clearly:
Always follow the instructions of submitting application given by the employer and don't deviate, they clearly mention it on the job description. Companies generally follow very strict procedure of accepting application: some want it online, some through post, some through fax, and other may prefer phone calls to fix an appointment before coming for an interview. Just follow them else you and your application will never reach to the hiring manager.
Make your resume more attractive:
Customize your resume and cover letter according to job preferences given by different companies and make it more attractive and active. Don't just submit same cover letter and same resume to every employer. This will not get you any attention. Prospective employers are always looking for a right match for their jobs so explain them clearly in the cover letter and in the resume that how you can contribute to their business and increase the profits
You take the cover letter for granted:.
Most of the candidates fail to accept the importance of the cover letter. Cover letter is the first document an employer comes across. Boring, passive, and neutral cover letters don't get any attention of the hiring managers. Hence make it more interesting by adding relevant details of skill sets and how you can benefit your employer from your experience.
You don't know the importance of keywords:
Companies generally look for the suitable keywords relevant to their profession such as "Microsoft Certified System Engineer (MCSE), "Cisco Certified Network Administrator (CCNA)", or "System Analyst" etc. These keywords save on their time and effort to short list the suitable candidates for the interviews. Hence, you should not forget to mention the keywords relevant to the post you are applying to. These keywords are quickly attended and scanned by the sharp eyes of hiring managers and also get you their immediate attention. And if you think you have problem identifying the same then, interestingly, these keywords are easily found on the job description.
Always review your final resume before submitting:
Proofreading is the best practice to avoid any kind of typos or grammatical error which may minimize your chances of getting the job. Another easy way is to make a checklist of preparing and writing an ideal resume. Whenever you are submitting your final resume consult this checklist and correct grammatical or typo error, if any. Submitting incorrect resume shows the lack of professionalism and attention to details in the candidate and immediately spoils your chances of getting job.
Send it to the right person:
Salutation is another important aspect of writing an impressive cover letter. Hiring managers are very much particular about the applications written directly to them as it clearly shows the professionalism of the candidate. Generic salutation are ok if you don't know who to address the application, however, more often this information is available in the job description, if not, you can always call the reception to get the additional details.
Connections do work!
See, if you have any name in your professional network as a common contact between you and the hiring manager, or between you and the company. These common contacts work as a guarantee for hiring managers and greatly increase your chances of getting the proper and favorable attention from them. It also makes the entire interview session very friendly.
According to a survey, most of the candidates never do the follow up of their application to the company. Enquiring the current status of your application shows your interest and sincerity in the position. Often a phone call or an email suffices this purpose. After all you can't live in dilemma.
You don't have it in you:
After doing all of it, if still you are not getting your chances then bottom line is that you are not as good as you think. Companies are very specific in their demand of skills and experience required for the position. If some one is looking for five years of experience and you have only two then you are not considered for that job.