In this game of numbers, you've got to use your head and be on your toes. It tells you:
The job is for an individual with special caliber to excel in the fast-paced game of corporate promotions. And, as a major, well-known Fortune 100 multi-national marketer, our World Trade Group is comprised of sharp individuals who focus on the effective manufacturing, marketing, and distribution of premium and promotional items and related businesses.
Assisting our Promotions Manager, you will be at the forefront of this Group's efforts to develop new markets and clients for our premiums/promotions business. This will involve traveling extensively to Asia, principally China, to identify manufacturing facilities as well as marketing our capabilities to major quick service restaurant chains in the U.S.
To qualify, you must have solid experience in the premium/promotions business spanning 5 years as well as background in sales and marketing. We also require customer orientation, the ability to work systematically as a team player or independently, and good business judgment.
Knowledge of every phase of complex promotional projects, with tight quality and delivery requirements, involving a few million USD to huge quantities would be a plus. Creativity strategic relationships in the premium and toy markets, as well as an understanding of toy safety regulations in the U.S. and EEC would also be desirable.
We offer an outstanding compensation and benefits package attuned to our experience and anticipated contributions to our global success.
No resume is needed to apply. For confidential consideration, call toll free, 24 hours/day, and 7 days/week:
1 (800) 221-3333, ext. Q17. We are an equal opportunity employer m/f.
Ads Requesting Call-In Responses
The following ad gives a phone number that candidates can call 24 hours day rather than sending written replies. Increasingly, companies are using this approach to prescreen candidates through a voice-mail system. If you respond to such an ad, have all your ducks in a row before you place your call. As with an automated computer system that scans cover letters and resumes, these phone systems are coded to recognize specific words candidates use. For you to propel yourself into the return call group, you must identify the important words and phrases and then use them liberally when answering the machine or person asking the questions.
I asked Larry Spivack, owner of Seeco Specialty Advertising, to call the number provided and report what happened. This is what he said: "When I placed the call, a person answered the phone and asked me which ad I was responding to. She obviously had a script in front of her with a specific set of questions for everyone inquiring about the ad. This prescreening process went as follows:
- How many years of experience do you have?
- Were you buying or selling specialty items?
- Are you willing to travel to China?
- What is your current company and title?
- Do you have a prior employer?
- What is your highest level academic degree and its major?
- What is your salary range?
- What is your phone number? Alternate phone number?
When asked what he thought of this process, Larry said it was effective, but cold. There was no opportunity for him to personalize his replies or ask questions. He said the committee probably looks for key words and eliminates anyone whose replies don't include them. His observation was astute for someone who hasn't looked for a job in years. Before you answer an ad by phone, review the copy carefully, then anticipate basic questions you may be asked. If it appears that your background wouldn't be a good fit, don't waste yours or the employer's time by placing the call.
