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Two Strategies for Attracting the Best Employees


Here are two views from experts on a few strategies for attracting the best employees to your business.

1. Use Content.

Kelsey Meyer says that you should use content to attract the best employees:

"We started including links to articles we had published in our job descriptions and it dramatically increased the quality of the candidates we attracted. They read about our company values and practices in external publications and were better informed when coming to the interview. I would suggest every company to use content marketing as a tool to attract the best employees."

2. Implement the Human Relations Matrix

Jeremy Henderson, author of The Human Relations Matrix, says that "A holistic work experience is what all employees seek, rather than huge business silos and massive management hierarchies."

Hopefully these strategies help you attract the best employees to your business and keep these employees.